Isla Sol is a skin care product designed for both men and women with busy and active lifestyles. We’re a small Melbourne-based startup building a company based on our passion to create accessible and effective skincare products. Isla Sol is Spanish for “Island Sun” which relates to Australia where our company is based. Our philosophy is simple; we want to create a skincare range designed for convenience, with high quality active ingredients. We’re looking for a minimalist and aesthetic design, which captures elements of purity, nature, modern, quality and honesty. Tone & Image Formal: Clean, Modern, Elegant, Minimalist Our target audience for Isla Sol are female/male between 25-40. The product is designed to slow down the ageing process. The product is designed for everyday use everywhere and anywhere, especially in humid and dry climates. We’re hoping for a clean and minimalistic logo. We’re looking to use white bottles/packaging. Note: Please refrain from using Australia in your design.