Midwest Roasters is based out of the Midwest in northern Wisconsin. Currently we service all of the Midwest with wholesale, foodservice, specialty, and grocery. We currently have two company owned coffee brands as well as private label coffee with in the market. We will be adding up to two other brands of coffee in the near future. Each company owned brand is available and marketed for select markets. Midwest Roasters is the roasting company that makes and brands them all. I describe us as a General Mills of coffee. General Mills simply creates and markets other brands of product. That's what we do for coffee. To keep it simple, Midwest Roasters roasts and brands high quality, specialty grade coffees to multiple markets. Like I said, we will be rebranding our two current coffee brands as well as adding two additional coffee brands in the near future. We may consider working with the artist we choose to freelance those other projects. Our design should be professional, strong, and should communicate quality. The logo should also be designed so that it could look just as good in a one or two color application such as stationary. I will allow the designer to create the design and select a color scheme to fit our company and what we do as well as where we are from and serve.