Like the name suggests, "Overwatch" means to cover the road ahead from above. We want to convey that we are a relationship driven business with concern for our customers. We are a boutique alternative to large manufacturers (think "Stone Brewing" compared to "Budweiser"). We dream big and have a deep concern for our community, the outdoors, and our 2nd Amendment rights. However, we do not want to have any obvious references to guns or ammunition in our logo.